Privacy Policy

Last Updated: March 9, 2026

 

This Privacy Policy describes how Nortte Oy collects, uses, and protects your personal data when you use the Target Marketing Platform (marketertarget.com) website or interact with our web store.

 

1. Data Controller

Target Marketing Platform (marketertarget.com).

Nortte Oy
Business ID 3281779-5
Jyväskylä, Finland

Contact: contact@marketertarget.com.

 

2. Legal Basis and Purpose of Processing

We process personal data to provide our marketing management services, handle payments, and perform marketing analytics.

• Contractual Necessity: Providing our Target Marketing Platform services, processing orders, managing payments (WooCommerce & Stripe), and providing customer support.

• Legitimate Interest: Ensuring website security (qualifying internet traffic, blocking suspicious traffic and preventing cyber attacks), technical maintenance, service improvement, and platform analytics.

• Legal Obligation: Maintaining accounting records in accordance with the Finnish Accounting Act.

• Consent: Marketing communications, newsletters, and optional tracking cookies (Google Analytics, Meta Pixel).

3. Data Collected

We collect the following types of information:

• Identity & Contact Data: Name, email address, phone number, billing/shipping address, and company details.

• Transaction Data: Product details, order history, and payment status. Note: We do not store credit card details on our servers; these are processed directly by Stripe.

• Technical & Usage Data: IP address, browser type, device information, and data on how you interact with our site.

• Preferences: Language settings and cookie consent preferences.

4. Data Sharing and Third Parties

We share data only with trusted third-party processors essential for our operations:

• Payment Processors: Stripe (for processing payments).

• Email Services: Google Gmail via SMTP (for transactional emails such as order confirmations).

• Analytics & Marketing: Google Analytics, Meta Pixel, and Metricool (only if consent is provided via the cookie banner).

• Security & Performance: IP data for security operators (to block malicious traffic).

Data may be transferred outside the EU/EEA (e.g., to the US). In such cases, we ensure a sufficient level of data protection through the use of European Commission Standard Contractual Clauses (SCCs) or other legal transfer mechanisms.

 

5. Cookies and Tracking

We use cookies to enhance your user experience. We manage these consents using a cookie banner for user consent.

• Essential Cookies: Required for core WordPress and e-commerce functions (e.g., shopping cart, login) and security.

• Analytical Cookies: Help us understand site usage (Google Analytics, Metricool).

• Marketing Cookies: Google Analytics and Meta Pixel for ad retargeting and conversion tracking.

You can modify your cookie preferences at any time via the settings (gear icon in the bottom left side of our website).

 

6. Data Retention

• Customer Data: Retained for the duration of the customer relationship and a subsequent period necessary for handling potential claims or warranties.

• Accounting Records: In accordance with the Finnish Accounting Act, we retain transaction data (orders, invoices, and payment records) for 6 years from the end of the calendar year in which the financial year ended.

• Marketing Data: Retained until you withdraw your consent or unsubscribe from our mailing list.

• Security Logs: IP logs from security walls are typically stored for 30–90 days for threat analysis.

7. Your Rights Under GDPR

As a data subject, you have the following rights:

1. Right of Access: The right to receive a copy of the data we hold about you.

2. Right to Rectification: The right to request the correction of inaccurate data.

3. Right to Erasure (“Right to be Forgotten”): The right to request deletion of your data, provided we are not legally obligated (e.g., by accounting laws) to retain it.

4. Right to Restrict or Object: The right to opt-out of direct marketing or object to processing based on legitimate interest.

5. Right to Data Portability: The right to receive your data in a machine-readable format.

To exercise these rights, please contact us at: contact@marketertarget.com.

 

8. Data Security

We protect your data using modern industry standards. This includes SSL encryption, firewalls, malware scanning, and access control. Access to personal data is restricted to authorized personnel whose job duties require it.

 

 

Nortte Oy reserves the right to update this policy.